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Just finished giving our 2012 Talener Kick-Off meeting.   Here are the notes:

2011 Recap:

-Building year for Talener- Started 2011 with 4 people in SF, 5-6 peeps in LA, 15 peeps in NYC.

-All offices subleased or managed, now all spaces are Talener only.

-Cycles for Companies: Building, Billing & Protecting phases.

–  Talener Building phases: 2007, 2011

–  Talener Billing phases: 2008, 2012

– Talener Protecting phases: 2009, 2010

Big things in current events for 2012:

Summer Olympics in London

Presidential Election

Year.      People        Teams.      Offices.              Revenue

2007     6                  2                 1                       $1.6 million

2008     8                  2                 2                    $2.6 million

2009     15                4                 2                    $4.6 million

2010     28                5                 3                    $8.8 million

2011       46                9                 3                    $13 million

2012      76               14                5                    $26 million

2013      100            20               7                    $40 million

2014      140             26              9                    $70 million

2015      200           32              11                      $99 million

Opening in DC and Boston in 2012 (one in April, one in June) Opening in Chicago and San Jose in 2013* Opening in Philly and ATL in 2014* Opening in TX and Seattle in 2015* *potential options

2007 -2011 exciting income stories, lots of growth and it is not easy, but it is rewarding/exciting.

2012

-Talener has a Strong Brand out in the market place

-2012 is the year of the Candidate (“Sellers Market” this year) -Challenge for 2012: put yourself in the candidate’s shoes. What would you want or be expecting from an agency?

-If we do right by the candidates, the recs and referrals we get from those candidates will be amazing and “through the roof”.

-Use our hot candidates to open doors at companies we previously had trouble getting into. Candidates will have a lots of choices/options.

Measurement/Improvement

-we need to do a better job of measuring our performance.

-performance should be consistent and should be able to be built upon (improvement).

-we will be looking at below average, average, above average, and great performance.

-Measurement for all groups is 6+ deals.

-2+ deals on a monthly basis on each desk should be the norm

Average performance:

E/L month 1-3: 0 deals

D1 month 4-6: 1 deal per month (3 deals in 1st 6 mos)

D2 months 7-9: 4.5 deals per quarter

D3 months 10-12: 2 deals per month

Average performance for year one: 13.5 deals in 12 months

D4 Sr. Relationship Mgr: 2.5 deals per month (7.5 deals per qtr)

Mgmt: 1.5 deals per month (4.5 deals per quarter)

Above average performance: 3 deals per month Great performance: 4 deals per month

Off to the races!

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